Alex Bracken

Photographer, Designer, and Christ Follower

Ball Bearings Fall 2020 Print Promotion

Ball Bearings is a student-run magazine that I have become quickly involved with at Ball State University. This is a promotional piece I designed to be printed by McKinley Avenue ad agency and distributed throughout social channels. The Fall 2020 Edition of the magazine is focused on color, and I wanted to really make it stand out against the Ball Bearings nameplate at the top. Normally I use very tightly controlled colors, but it seemed appropriate to present the whole spectrum, still tightly confined in one area. I think there is a lot of focus on the color in this design, and I’m glad to be a part of the team that’s designing this magazine.